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Published: Sunday, September 30, 2007 mgowanbo.cc
Euro Partners takes a new marketing line - green is good!
Euro Partners has taken a new and innovative marketing line, repositioning online operation Casino Del Rio as the first online gaming venue to promote environmental awareness.
Casino Del Rio has partnered with The New Green Group (NGG), a non-profit organisation that facilitates action for businesses that strive to be part of a sustainable solution on global environmental issues.
With the help of NGG, Casino Del Rio has implemented a tree-planting policy for each new sign-up.
"Casino Del Rio has undergone a major facelift" says David Alexander, VP of Marketing for Euro Partners. "As part of the pledge to balance our CO2 emission, we've introduced a variety of eco-friendly provisions into Casino Del Rio's operations that move us closer towards our goal of reaching a 100 percent carbon-neutral status.
"In addition to planting one tree for each player, we've remodeled our facilities to include design features that help monitor energy-wastage and an extensive recycling program." |
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发表于 2007-10-1 04:24
